The American Bakers Association (ABA) has announced significant milestones promising higher level impact for upcoming industry events, including its Annual Convention, NextGenBaker Leadership Forum, NEXUS, and Front Line Leadership Program.
As part of its new Strategic Plan and recently announced reorganisation, ABA has reinvigorated its events and programming division to create a more impactful member experience. Registration and program details for the 2025 Annual Convention were launched months ahead of previous years, offering industry executives unprecedented early access to the robust convention schedule and resulting in more than 100 industry leaders registering for the premiere annual event.
“ABA continues to elevate the executive level content we produce for the industry,” said Samantha Moore, ABA’s Senior Director of Events and Programming. “The Convention is the capstone of that programming, and we’re thrilled to already have more than 60 companies registered.”
The Convention joins an engaging and comprehensive schedule of ABA events in the coming months. The NextGenBaker Leadership Forum draws the industry’s rising stars to Washington, DC, September 30 through October 1. The event is set to have its highest attendance in years, with the reimagined agenda including leadership lessons from a former U.S. Navy Nuclear Submarine Officer, interactive team-building exercises, and enhanced networking with peers and senior industry leaders.
“We’ve been continually expanding this one-of-a-kind program to develop the next generation of industry leaders and position commercial baking as the destination workplace,” said Pippa O’Shea, Senior Manager of Events and Programming. “Members value the on-the-ground experience in our nation’s capital and the opportunity to forge long-lasting relationships.”
During the same week as NextGenBaker, ABA is partnering with BEMA to bring the second year of NEXUS to Washington, DC. The primary pillars of NEXUS focus on connecting bakers and suppliers, educating attendees and creating opportunities for future-focused industry conversations.
Furthering its commitment to developing industry leaders, ABA is also expanding its Front Line Leadership Program. Doubling the annual training events from two to four courses, ABA will now provide this highly specialised program to more than 140 line supervisors across the country.
“These enhancements are a critical part of our commitment to advancing the goals of ABA’s strategic plan and delivering a higher-level impact for the members,” said ABA President and CEO Eric Dell.
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