Birds Bakery, a beloved family bakery since 1919, is introducing ‘Family Sundays’ – a dedicated day to bring loved ones together over great food and sweet treats.
To mark the occasion, Birds will be giving away a free hot sausage roll with every hot drink purchase, every Sunday for the next five weeks. The bakery’s aim is to encourage families to make Sundays special by heading out together and enjoying a well-earned treat.
Family and tradition have always been at the heart of Birds Bakery, making Sundays the perfect time to bring people together. With this in mind, Birds hopes to create a new tradition for local communities; one that gives customers an extra reason to pop in and make the most of their weekend.
A recent Facebook poll by Birds Bakery revealed how people like to spend their Sundays:
- 33% of customers spend their Sundays going for a walk in the park or countryside
- Roughly 1 in 3 customers use Sundays to enjoy quality time with family and friends
- 26% opt for a relaxed morning with fresh pastries and coffee
As well as hot sausage rolls, Birds has a selection of kid-friendly favourites perfect for little ones, including gingerbread, chocolate lollies, and kids’ cobs, ideal for a post-park walk pick-me-up or a cosy Sunday brunch.
Jamie Bird, Joint Managing Director at Birds Bakery, said:
“We’ve always believed that great food brings people together. Sundays are about slowing down, enjoying time with loved ones, and treating yourself. As a family bakery, we are going all in on our new ‘Family Sundays’, where we want to help many across the East Midlands make new traditions together.”
Family Sundays will run across all Birds Bakery stores for five weeks from 10th March.
Birds Bakery has 61 stores across the East Midlands. Many products can also be ordered online and delivered using Just Eat and Uber Eats.
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Joseph Clarke
Editor, International Bakery
Tel: +44 (0) 1622 823 920
Email: editor@in-bakery.com
