Great Harvest Bakery Café announces charity initiative

Great Harvest Bakery Café owners want to help families scratch off from the to-do list by inspiring new favourite sandwich ideas and to feed families
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Great Harvest Bakery Café owners want to help families scratch off from the to-do list by inspiring new favourite sandwich ideas and to feed families in need.

It’s been almost six months since kids showed off their lunchboxes ahead of the school return, so in hopes of bringing some fun and joy back to lunchtime for both kids and parents, Great Harvest Bakery Café has announced The Return of the Lunchbox social share and local charity initiative.

This new campaign is a way to engage and spark kids’ creativity, while also giving back to the local community through its charitable aspect.

From mid-August through the end of September, parents and kids are encouraged to post a photo of their sandwich masterpiece on Facebook or Instagram served on any of the signature Great Harvest loafs of bread.

To participate, participants must tag their local Great Harvest location and use the hashtag: #returnofthelunchbox and #LunchboxCity e.g. #LunchboxBoise. In the post, they can share their short list of ingredients and why it is the “go-to” lunch box item.

For every social post, the local Great Harvest will make a bread donation to the local food bank and/or charity of their choice.

“We know that parents, teachers and kids are stressed right now and if there is a small way to bring a smile to a little ones face whether they are eating lunch at school or at home, we want to be a part of that,” said Mike Ferretti, CEO of Great Harvest. “It’s a simple way for parents to see what other fun, sandwich ideas are kid-approved all while helping supporting other families who are in need of bread donations.”

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International Bakery is the leading authority in global bakery content, delivering expert news, in-depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the bakery sector.

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