The Rye market is expected to grow by 1102.06 thousand tons However, the growth momentum is likely to decelerate at a CAGR of 1.67%. 89% of the market’s growth will originate from Europe during the forecast period. Russian Federation, Belarus, and Ukraine are the key markets for rye market in Europe. Market growth in this region will be slower than the growth of the market in ROW. In January 2020, the European Commission announced its plan to modernize the EU Common Agricultural Policy (CAP), focusing on innovation that will facilitate the rye market growth in Europe over the forecast period. Rye is grown primarily in Eastern, Central, and Northern Europe. It serves as the main bread cereal in most areas east of the French-German border and north of Hungary. The EU and Russia accounted for roughly 81% of the world’s rye in 2020. In Europe, rye grain is used for flour, bread, beer, crispbread, whiskeys, vodkas, and animal fodder. Moreover, Europe is the biggest exporter of rye to other regions like North America and APAC.
Some of key Rye Players:
The rye market is concentrated and the vendors are deploying organic and inorganic growth strategies to compete in the market.
- Agrex Inc.
- Agrozan Commodities DMCC
- Archer Daniels Midland Co.
- Louis Dreyfus Co. BV
- Olam International Ltd.
- The Soufflet Group
- Vandaele Seeds Ltd]
Rye Market – Revenue Generating Segment
The rye market share growth by the human consumption segment will be significant for revenue generation. Humans consume around 90% of rye produced. It has many health benefits, such as wholegrain rye consumption can improve gut health. It can even help prevent type 2 diabetes and reduce the risk of colorectal cancer and chronic diseases. Rye foods have well-established beneficial effects on insulin metabolism compared with wheat bread. Such factors will increase human consumption and may drive market growth during the forecast period.
Rye Market – Drivers & Challenges
The health benefits of rye is notably driving the rye market growth, although factors such as rapid climatic changes may impede the market growth The holistic analysis of the drivers & challenges will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Rye Market Application Outlook (Revenue, USD thousand tons, 2021-2026)
- Human consumption – size and forecast 2021-2026
- Animal feed – size and forecast 2021-2026
- Others – size and forecast 2021-2026
Rye Market Geography Outlook (Revenue, USD thousand tons, 2021-2026)
- Europe – size and forecast 2021-2026
- North America – size and forecast 2021-2026
- ROW – size and forecast 2021-2026
Read more of the latest industry developments in our new edition: January/February 2022 Single Issue form – International Bakery (in-bakery.com)