Stacey’s releases autumn crumble

A new autumn crumble has been launched by Derbyshire-based bakery, Stacey’s Bakery. The limited-edition sweet treat has been formulated to capture the flavours of the season in one dessert.

Created over a number of weeks by David Stacey, Managing Director of Stacy’s Bakery, alongside the company’s established baker Kevin Byrne, the new Toffee Apple crumble is the latest edition to the bakery’s range and is now available from its branches in Ilkeston, Heanor and Eastwood.

Taking its lead from the season’s traditional toffee apple treats, the new crumble blends a filling of apple and toffee sauce with a crunchy crumble topping that combines ginger, cinnamon, black treacle and oatmeal. The result is a tasty dessert that provides a taste of autumn in one delicious hit.

The crumble marks the second toffee apple inspired product within the company’s repertoire – its customers are also currently enjoying toffee apple pastry crowns.

“There’s something about a traditional autumn crumble that appeals to our desire for comfort food as the weather changes and cooler temperatures sweep in. They’re that little bit of nostalgia that, for many, taps into childhood memories,” said David Stacey.

Toffee Apple Crumble complements the company’s existing crumble products apple and rhubarb. Available in two sizes – individual and family size portions – the products are priced at 90p and £3.40 respectively.

“The flavours were first tasted tested on our shop staff who gave these products a firm thumbs up.  Customer feedback echoes this response,” added David.

The line will soon make way for Christmas products.  However, David said that the initial popularity of the new product may mean that, just like the seasonal Thor Cakes, this will become an autumn regular.

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Media contact

Caitlin Gittins
Editor, International Bakery
Tel: +44 (0) 1622 823 920

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