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Goldfish and Dunkin’ collaborate

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For the first time, Goldfish is partnering with Dunkin’ to bring fans a new flavour for autumn with the limited edition Goldfish Dunkin’ Pumpkin Spice Grahams. The limited limited flavour will be available starting September 1 and will be sold for US$3.39 per 6oz bag.

The Goldfish Dunkin’ Pumpkin Spice Grahams have notes of pumpkin, doughnut glaze and warm spices, to celebrate the autumn season. They mark the latest offering in a line of Goldfish limited-time product offerings, which has included Frank’s RedHot Crackers, Old Bay seasoned crackers and Jalapeno Popper.

“We continue to take Goldfish to the next level with new, delicious and unexpected partnerships,” said Janda Lukin, Chief Marketing Officer at Campbell Snacks. “The new limited edition Goldfish Dunkin’ Pumpkin Spice Graham crackers bring together two fun and iconic brands to give pumpkin spice lovers a new way to experience the sweet side of their favourite snack.”

She added that this was the first time Goldfish were “tapping into the pumpkin spice season” and were excited to be partnering with Dunkin.

“Together with Goldfish, we’re bringing fans a new snack to reach for during one of the most popular seasons of the year,” commented Brian Gilbert, Vice President of Retail Business Development at Dunkin’. “Limited-edition Goldfish Dunkin’ Pumpkin Spice Grahams embody everything we loveabout this special time … We’re confident this will be a real treat for all the pumpkin spice aficionados out there.”

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Editor, International Bakery
Tel: +44 (0) 1622 823 920
Email: editor@in-bakery.com

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