iba exhibitor profile: Verhoeven

At IBA, the Verhoeven Family of Companies will demonstrate supporting their customers with a comprehensive range of solutions that are truly limitless 

Verhoeven Family of Companies presents the Bakery Equipment Family with its brands at IBA 2023 with the theme ‘The sky is not the limit’. 

The company has built its diverse expertise and experience in the international bakery market by producing solutions for bakeries worldwide. The basis for the successful operation of the Dutch Family lies in an open-minded approach to the challenges customers have when setting up new production. This open approach leads to surprising and innovative solutions. 

Aerospace is the motor 

The Verhoeven Bakery Equipment Family is inspired by science, aerospace and the recent increase in interest by leading world nations in studying other planets. After the US and Russia have been active in discovering alien worlds for decades, China, and more recently India and Japan, have launched missions to go there and see what they can learn from the extraterrestrials. For more than 20 years, manned space stations have been active in experimenting and studying a variety of subjects. Human and robotic spaceflight, due to the nature of astronauts in space, contribute to a circular economy by improving energy efficiency, automation, robotics and artificial intelligence, as well as habitation, recycling, waste management and additive manufacturing.  

Aerospace is the motor, and it brings ingenuity that we benefit from in our daily lives on our own planet, with new knowledge, insights and visions. Lessons learned from conditions outside the atmosphere have been transferred into new technologies. We learn about ourselves, our bodies, health, sleep, immune systems, etc. Aerospace has taught us what ingredients like salt do to the breakdown of our bone structure. And, for direct use in our own bakery market, aerospace was the key to development, such as a new generation of ‘space yeast’. Last but not least: Vacuum Cooling and Baking has its origin in space. 

What can be seen? 

At the IBA booth, the Family will demonstrate its skills and specialties by showing the portfolio of machines and production lines in 2D on various screens, in 3D on a special interactive presentation screen, and live by showing and demonstrating Vacuum Cooling and Baking with the available machines Vactorr A and Vactorr B. 

Booth C2.271.


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Media contact

Caitlin Gittins
Editor, International Bakery
Tel: +44 (0) 1622 823 920
Email: editor@in-bakery.com

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