Little Caesars new classic pizza update

Little Caesars, the brand known for value, quality, and convenience, revealed a new and improved HOT-N-READY Classic Pepperoni pizza today. The new version of the brand’s most popular pizza adds 33% more pepperoni and has the same high-quality ingredients. Beginning today, consumers nationwide can get the new and improved HOT-N-READY Classic Pepperoni pizza for the price of $5.55* for a limited time, at participating locations, plus tax.

“Change is good when it comes to giving our customers more of what they love,” said Jeff Klein, chief marketing officer at Little Caesars, “and we’re changing our iconic HOT-N-READY Classic, adding 33% more savory, meaty pepperoni still at the country’s most affordable price**.”

The improvement to the HOT-N-READY Classic Pepperoni pizza is slated as a permanent menu item change. The chain also continues to use fresh, never frozen Muenster and mozzarella cheeses, vine-ripened tomatoes picked at the peak of freshness and is the only major national pizza chain to make dough fresh in-house daily.

The iconic HOT-N-READY Pizza was named one of the top 100 fast food items sold in US history and is known for being the nation’s best price.** Little Caesars became the first national chain to regularly offer pizzas on-demand for carryout with no preordering and coined the term HOT-N-READY in 2001. Little Caesars HOT-N-READY Pizzas became available nationwide in 2004, much to the delight of busy families and hungry pizza lovers around the country. The chain continues to offer the same convenience to customers all day every day, offering pizzas with no need to call ahead, no waiting, and no limit.

To celebrate this momentous change, Little Caesars is having some fun with its new ad campaign and will launch promotions associated with the new and improved HOT-N-READY Classic.

*Available at participating locations. Prices may vary. Prices higher in AK, HI, CA, and third-party online sites.

Media contact

Roshini Bains
Editor, International Bakery

Tel: +44 (0) 1622 823 922

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