Amidst a number of supply chain issues causing delays or shortages, S. Rosen’s Baking Co has announced their cocktail rye bread is now available to order on Amazon.
Popular holiday recipes and traditional appetisers featuring cocktail rye bread include smoked salmon canapes, mini Reubens, Hanky Pankys and steak tartare, as well as more modern takes like mini avocado toast and cucumber sandwiches.
The 109-year-old company is the largest rye bread manufacturer in the Midwest, and increased its rye bread production in preparation for the holidays, and now has its product offerings available to be ordered through Amazon.
“We understand how much consumers love cocktail rye bread, especially this time of the year and we made the decision to increase capacity to get ahead of any potential run on rye,” said Tim Lotesto, Senior Director, National Retail Key Accounts at Alpha Baking Co.
“Despite others having supply chain issues, we have consistently provided our rye bread to consumers, whether it’s on grocery store shelves or now, available to order from Amazon. We’ve been getting calls from customers in Florida, Oregon, Washington and across the country making sure the beloved square mini loaves are available now and for holiday recipes. Trust me, I know, I look forward to my grandmother’s cucumber dill sandwiches every year,” added Mr Lotesto.
S. Rosen’s production facilities in Wisconsin use knowledge, flavour and baking experience with state-of-the-art technology to create full flavoured ryes.
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Editor, International Bakery
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