Nature’s Bakery give help to parents with new Snack Sized Adventures

Nature's Bakery

Nature’s Bakery, known for its Fig Bars and other soft-baked snacks, is introducing the launch of Snack Sized Adventures: Recess Edition, aimed to support families during the pandemic.

For back-to-school season, Nature’s Bakery is offering parents the opportunity to receive a free kit, packed with supplies, activities and snacks, to encourage much-needed at-home recess breaks whether kids are hybrid or distance learning this fall.

The Snack Sized Adventures: Recess Edition boxes are limited; parents can visit and enter for a chance to obtain an exclusive box of their own—or nominate a friend.

With the convenience of this direct-to-home experience, Nature’s Bakery aims to restore a ritual so tightly associated with a return to the classroom.

As many families look to a virtual start this schoolyear, these recess kits offer parents a chance to put their own spin on a beloved pastime that children don’t have to miss out on because they’re missing the school yard.

“Nourishing families and enabling them to thrive has always been important to us at Nature’s Bakery—and while our world may be changing, this commitment to families remains the same,” stated Vilma Livas, CMO at Nature’s Bakery. “As families wrestle with a return to school that may look different, we want to support them with these curated recess-in-a-box kits.”

With stay-at-home orders extended throughout much of the country, the better-for-you snack bar brand sought to understand how families are adjusting as the school year approaches through a nationwide survey.

Among the compelling statistics, 72% of parents revealed they find it more difficult to plan kid’s activities since the pandemic hit.

This inspired Nature’s Bakery to create an experience that brings recess directly to families’ doorsteps, eliminating parents’ concern to come up with engaging activities and much-needed breaks during the school day.

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