Empack is an international packaging event brand focused on the technologies, materials and ideas shaping the future of packaging. Organiser Easyfairs describes the brand as forward-thinking, innovative, trend-aware, community-centric and sustainability-focused, reflecting an industry being transformed by new materials, design, production processes and automation.
Empack explores smarter packaging
For the bakery industry, Empack is relevant because packaging plays a central role in product protection, shelf life, presentation, sustainability and production efficiency. Bakeries can explore developments in packaging machinery, materials, automation and design while considering how these technologies could be integrated into existing or new production lines.
Sustainability is a particularly important theme. The packaging market is increasingly focused on recyclable and recycle-ready materials, downgauging, right-sizing and greater use of recycled content. These areas are directly relevant to bakery manufacturers working to reduce packaging waste while maintaining product freshness and protecting delicate breads, cakes, biscuits and pastries.
Flexible packaging is another important area for bakery. Technologies such as rollstock for horizontal and vertical form-fill-seal machinery, pre-made bags, pouches, resealable formats and high-speed films can support products ranging from bread and pastries to biscuits and snack-style baked goods.
Empack also allows bakery businesses to examine developments outside their own category, particularly in automation, sustainable materials and packaging design. For bakery manufacturers, machinery suppliers and packaging specialists, the event provides a focused environment for identifying technologies that can improve efficiency, reduce material use, strengthen shelf appeal and respond to changing sustainability requirements.