Award-winning artisan baker Pipp & Co is reaching further into the retail market by expanding its range available direct to customers, and launching new pastry line-ups.
Best-known for its outstanding doughnuts, Pipp & Co manufactures all its products in Swindon, has a popular café in central Bristol and sells into trade and wholesale, as well as direct to customers at farmers markets across the South and South West.
Until now, most of its sweet and savoury pastries have been available only to trade and wholesale, with just its doughnuts and cruffins sold direct to customers.
The New Launch
But now the bakery is stepping up a gear, and putting more of its products into the retail market. This January alone, three new baked products are being launched – a butterscotch & pecan knot, a plain croissant and an almond croissant – which are available for all.
All Pipp & Co’s products are made from natural ingredients, with no artificial additives or preservatives – there are no hydrogenated fats, no palm oils, or GMOs. The business is committed to small-batch production and handcrafted quality, and recently won a national food award for one of its vegan doughnuts.
Betina Evangelista, who co-owns Pipp & Co with husband Mario, said: “Following strong customer demand, we’re expanding our retail offering for the very first time, beyond our much-loved doughnuts and cruffins.
“Our new butterscotch & pecan knot, and two new croissants – all made from hand-crafted pastry – will be available online, at Pipp & Co market stalls, and our artisan van across the region. This marks a new chapter for Pipp & Co, and is part of a broader expansion, as we move way beyond our original doughnut offering.”
Pipp & Co has also recently diversified into producing breakfast cereals. For more about Pipp & Co’s range of sweet and savoury baked goods, its breakfast cereals, and other new ranges coming online, visit https://pipp.co/.
