CSM Ingredients Launches Egg ‘N Easy Plus

CSM Ingredients group proudly launches Egg ‘n Easy Plus, an advanced egg reduction solution……

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CSM Ingredients group proudly launches Egg ‘n Easy Plus, an advanced egg reduction solution designed for cakes, muffins, and brioches. Building on the success of the Egg ’n Easy line, this latest formulation offers even greater flexibility and cost-efficiency, while ensuring high performance and quality.

With egg prices rising and sourcing becoming increasingly difficult – due in part to avian flu outbreaks and also to growing global demand – the food industry is under pressure to find reliable alternatives that don’t compromise on quality. Over the past years, CSM Ingredients group has invested heavily in R&I to meet this challenge, developing Egg ‘n Easy. This range of products, dedicated to egg reduction, leverages both CSM Ingredients’ knowhow in the bakery sector and HIFOOD’s expertise in plant-based ingredients.

The most recent addition to the range, Egg ‘n Easy Plus, is a plant-based, fully customizable powder solution.

This innovation allows manufacturers to replace up to 100% of whole eggs in brioche recipes – which typically contain 5% to 15% egg – significantly reducing production costs while preserving optimal dough consistency and workability. Switching from free-range eggs to Egg ‘n Easy Plus can lower egg-related costs by up to 55%.

In addition to brioche applications, the new formulation improves texture, moisture, and mouthfeel in cakes and muffins, enabling up to 50% egg replacement in these applications and maintaining the same great taste.

Egg ‘n Easy Plus contains wheat protein for improved crumb structure, vegetable fiber for enhanced freshness, sorbitol to improve moisture retention, and enzymes for a finer crumb structure, ensuring the baked good maintains a soft mouthfeel and a similar texture and taste to the egg-based version. The solution is also available in a fully clean label version.

Egg ‘n Easy Plus is the most advanced version in the Egg ‘n Easy range, a system of solutions that covers a vast number of applications: sponge, muffin, cake, waffle, pancake, shortcrust, and brioche.

More information can be found at: csmingredients.com/industrysolutions/en_en/homepage

Egg ‘n Easy Plus reflects CSM Ingredients group’s commitment to Value Added Solutions, a strategic approach to delivering innovative ingredients that enhance nutritional properties, technical performance, and sensory appeal. This effort aims to contribute to both human well-being and environmental sustainability.

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Editor, International Bakery
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About International Bakery

International Bakery is the leading authority in global bakery content, delivering expert news, in-depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the bakery sector.

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