Roquette has announced the launch of HORIZONS, a foresight platform created to help food and nutrition businesses anticipate change, explore possible futures, and transform uncertainty into actionable strategies.
Today’s food industry operates in an environment marked by shifting consumer expectations, evolving regulations, technological disruption, and the growing urgency of sustainability. To thrive, companies need insights that go beyond the short term, supported by a structured way to prepare for the future. HORIZONS addresses this need by combining advanced AI-driven scanning with expert analysis to detect emerging signals, prioritize the most critical drivers, and develop scenarios that guide long-term strategy and innovation.
The platform follows a four-step process that begins with scanning for signals of change, spanning lifestyle shifts, regulations, technologies, market dynamics, and resource management. These signals are transformed into radars and prioritized according to their likelihood and potential impact. From here, Roquette experts construct scenarios that explore how the future may unfold under different conditions. The final step translates these scenarios into tangible resources, such as ideation tools that provide practical guidance for future-proof strategies.
While AI accelerates the scanning process, it is expert human interpretation that delivers HORIZONS’ true value. Each signal and scenario is validated by specialists to ensure outputs are credible and actionable. Collaborations with external partners like the think tank Hello Tomorrow or EDHEC Business School add external rigor to the scanning phase, strengthening the platform’s foundation and ensuring relevance.
By bridging macro drivers with consumer insights, HORIZONS helps users connect long-term forces of change with immediate market realities. Manufacturers can anticipate regulatory and consumer shifts, reduce uncertainty by stress-testing strategies across multiple potential futures, and fast-track innovation cycles. The platform also establishes a framework for resilience in volatile times, helping businesses to act decisively rather than reactively.
“HORIZONS is about giving the food industry the confidence to look further ahead and act with clarity today,” said Sébastien Adelis, Roquette’s Food & Nutrition Global Insights and Digital Planner. “Our industry is being reshaped by shifting consumer expectations, new health priorities, regulatory pressures, and breakthrough technologies. The challenge is not simply keeping pace with these changes but anticipating what they will mean. By combining advanced analytics with the expertise of our teams worldwide, HORIZONS transforms uncertainty into clear direction, enabling our partners to accelerate innovation, build resilience, and shape a more sustainable future.”
Read more latest industry news and developments in our free to download magazine.
Never miss a story… Follow us on:
LinkedIn: International Bakery
X: @int_bakery
YouTube: @Bakery-TV
Media contact
Joseph Clarke
Editor, International Bakery
Tel: +44 (0) 1622 823 920
Email: [email protected]
