Cybake appoints Ali Lyons as retail partnerships director

Bakery software specialist Cybake® has appointed food and beverage sector expert Ali Lyons as its worldwide……

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Bakery software specialist Cybake® has appointed food and beverage sector expert Ali Lyons as its worldwide retail partnerships director.

Lyons will have particular responsibility for the company’s Cybake ISB retail food production planning system.

Cybake ISB is used by supermarkets and other large retailers to improve availability, increase sales and cut waste for in-store bakeries and fresh food counters.

The solution tells in-store bakery colleagues the best combination of products to bake or make at the right times via tablets or hand-held devices by using forecasts and live sales data.

Ali Lyons multi-site F&B leadership experience comes from many years of heading up café and food to go divisions at both Marks and Spencer and Morrisons Supermarkets. She started out in store management at M&S and followed a 17-year career path at the company.

This included various head office roles with a focus on hospitality and led to heading up M&S Cafés. Ali then spent four years at Morrisons where she joined as part of the senior leadership team with responsibility for the supermarket chain’s cafes, staff rooms, coffee and food to go concepts.

Cybake’s new retail partnerships director Ali Lyons (pictured, left) says: “I am joining Cybake at a time of ambitious growth for the company. I have used the Cybake ISB solution myself to good effect for many years and I am surprised how many operators don’t have adequate planning in place; it is an essential part of the system. I look forward to working with existing and new customers to properly expand their outlets’ full potential.”

Cybake founder and managing director Jane Tyler (pictured, right) says: “We like to hire true veterans with valuable experience gained from the sector we serve. Ali is a great example, with a strong network amongst industry experts, leaders and suppliers within F&B and retail. She is extremely customer-focused with a constant eye on helping to improve clients’ profits and sustainability.”

As well as her new role at Cybake, Lyons will continue to work as a consultant bringing her experience together to help a variety of clients achieve success in their food and beverage businesses.

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Joseph Clarke
Editor, International Bakery
Tel: +44 (0) 1622 823 920
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International Bakery is the leading authority in global bakery content, delivering expert news, in-depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the bakery sector.

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