SRSLY launches healthy hot dog roll

June has seen bakery brand SRSLY Low Carb launch its next, keto-friendly bread offering in the shape of a torpedo shaped hot dog roll with all the taste and texture of a traditional roll but with a high protein count and a fraction of the carbs.

“By utilising the enviable protein prowess of egg, pea protein and wheat gluten we’ve managed to create a BBQ ready roll that offers only a miserly 1.3 carbs per roll, which is significantly less (90%) than their everyday alternatives.  Better than that each rolls offers 12g of protein, which is 170% more protein and 400% more fibre than a typical off-the-shelf bready hot dog holder,” commented Andy Welch, Founder of SRSLY Low Carb.

“When we travel up and down the country attending consumer events like Ketofest and IFE it’s great to talk to both new converts and committed die-hards about what’s missing from our range,” Andy added. “Consistently conversations have turned to us creating hot dog rolls that are not only immeasurably healthier but keep you fuller-for-longer. We’re proud to have a created yet another superb bready alternative that over-indexes in taste without causing the sugar crash so commonly associated with everyday white bread offerings.”

Andy Welch will be speaking at our upcoming, must-attend virtual bakery event Bakery Live about his journey to find healthier bread and bread offerings. You can register to attend his session, here.

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Media contact

Caitlin Gittins
Editor, International Bakery
Tel: +44 (0) 1622 823 920

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